Google’s new Panda update was met with immediate negative feedback from many Internet users and site operators. Many have accused Google of “black hat” search engine marketing tactics in an effort to manipulate search results in its favor.
Google’s first attempt at a major update came in May of this year, but after a lot of debate, the update was put on hold.
This time around, Google is back at it again, and this time the company has upped the ante by coming up with a much more aggressive approach to getting results for its customers. What is the aim of Google Panda?
Google wants to make sure that its results reflect the way real people will look for particular terms. Users have told Google that they prefer not to see the exact phrase “Google” when searching for something.
This gives Google the ability to deliver better search results to users, and it wants to deliver better results in order to distinguish itself from the rest of the crowd. In other words, Google wants to give users a better experience.
This doesn’t mean that Google is trying to become the absolute top search engine. It just means that the company is going to use some discretion when delivering its results. This is actually in line with how Google tends to evaluate and categorize its websites.
Some believe that this new approach Google is taking could further enhance Google’s reputation for providing relevant, clear, and unbiased information.
Many internet users rely on Google and their search results for products, information, and news. If Google were to show bad news about a product or website, would internet users still continue to use it? If yes, then this can only be good news for consumers and businesses.
However, the bad news is that Google is doing everything in its power to ensure that its newest algorithm isn’t picked up by any competitors.
Google has hired Internet marketers John Kirby and David Bailey to research user behavior and specifically how they navigate the web.
These experts claim to have found what the competition is doing wrong, namely bad usability.
What is the aim of Google Panda? To make sure that the site structure and interface are clear and easy to understand. Google wants to reward good web design while punishing poor ones.
According to the experts, they found that users tend to get frustrated faster on websites that are confusing or cluttered. In fact, they say that users become so frustrated that they leave the site almost as soon as they arrive.
So how does Google plan to remedy this situation? According to them, they will be implementing new, simplified interfaces.
Users will also be able to tell at a glance which pages on your site are useful and which aren’t. Finally, they are hoping to eliminate the “smartest” and most popular keywords from your site.
- What is the aim of Google Panda?
The experts claim that it is a major step towards ensuring better usability on the web. Now, internet users can find the information they need without getting confused or lost along the way. To provide you, the user, the best possible search experience.
Now that SEO has been such an important factor in online marketing for several years, it seems that it wouldn’t make any sense to ignore the importance of website content.
According to Google’s new algorithm, it would make more sense to focus on quality rather than quantity. If you want to achieve high rankings for your website in the SERPs, you will need to provide good and original content.
- Why should webmasters care about what is the aim of Google Panda?
Well, the experts claim that it is because the changes that Google made to its search engines last year affected the results that users were expecting. As a result, many of them went ahead and resorted to spamming in order to increase their rankings on the search engines.
This was not a good idea since search engines have the tools and the knowledge to detect such actions and ban the website from indexing.
Now that you know what is the aim of Google Panda, you will want to make sure that you do not commit the same mistake. Keep in mind that the main goal of Google is to provide internet users with the best user experience.
In other words, they want to make sure that websites are informative as well as engaging. If you do not update your website regularly, it would appear as though you do not care for the welfare of your users. You will end up getting banned from the net and this is not what anyone wants.
How Does Google Panda Work?
Pand Algorithm triggers when a specific website is comprised of thin (Words < 350), duplicated and spam content
You must know how Google Panda works if you want to use the update in your website or blog. It has been released after the Google Panda updates in May of 2021. This algorithm change reduced the quality score of websites. This algorithm change was supposed to make the Google search engine better and give better results. Well, it has proven that it can work well.
- How does Google Panda work?
Google Panda works by checking the keywords of the website you are planning to rank. If those keywords are present on your webpage, it means that your website is relevant to the keyword given. If it is not present, it means that you have to improve your quality score.
So, what are the things that we should check on our website?
First of all, we should check if the content on our page has been updated. If the page is new, then we will have a high rank.
This is one of the most important questions you may ask how does google panda work? It only works if the page has new and fresh content on it.
Secondly, we need to see whether the new content has been written for a specific keyword. If yes, then we can get some benefit from it.
If no, we cannot gain anything from it. This means that we have to write new content for our website. But how?
Well, there are many ways by which we can update our website. For some people, hiring a ghostwriter is the best option. Hiring someone from a big site like Google, Amazon, or Wikipedia is not a bad idea at all. Why?
Let’s explain this question in detail.
What happens here is that Google does research about your website; it collects data from various sources, such as other websites, forums, review sites, etc. After a while, it will come up with the results.
If your website falls in the top twenty percentiles for the searched keywords, then you are eligible for being ranked high in Google’s ranking algorithm.
If you want to keep your position, then you should create fresh and new content for your website. But how? Well, there are many ways you can do it.
Some of the common methods are: submitting articles to article directories, making video videos, releasing audio files, etc. These techniques will help you to gain more traffic and visitors to your website.
How does Google Panda work? In fact, there are many aspects by which we can rank high in Google. But in this case, if you have not updated your site, then you will not be able to rank high.
So, if you do not want to lose the rank, then you should update your website regularly. Once you get a good rank, you will get a good amount of traffic to your website and that is what you wanted.
Basically, after you submit your website to the search engines, then Google looks into your website. They check your content for quality. And if your content is not good enough for the search engines, then it may not be included in their search engine indexes.
So, when your content is included in the index, then people searching using these search engines can easily reach your website.
Here, quality content is very important. So, if you want to improve your rankings in the search engines, you should spend time improving your quality content. This will also increase your rankings in the search results.
In order to make your content quality, you need to work on the following aspects: keyword analysis, competitor analysis, current market conditions, competition trends, etc. Once you have done all the above tasks successfully, then your content will be included in the index of the search engine.
Google Panda removed the duplicate content from the search index. This was done to remove websites that are using duplicate content in order to increase their rankings in the search engines.
Now a website has to provide unique and quality content only. Therefore, if you want to remain in the search results, then you must work on getting your website submitted only to the top-ranking search engines.
All you need to do is get your website submitted to as many search engines as possible. However, before doing that, you should always remember to build quality links to your site.
This way you can improve your rankings in the search engine. Finally, in order to improve your Google Panda ranking, you must focus on building as many quality links as possible to your site.
For this, you should hire SEO companies that will ensure that your website gets listed on the first page of the search engine.
How Does Google Panda Rank A Website?
We have already seen how Google Panda affected the website ranking of the websites. However, it has not stopped there. Google Panda and Penguin both are out and Google still works hard to improve the quality and page relevancy of each website.
So, if you are not aware of how Google does its search engine ranking algorithm, then you should be. If you are, then you are in luck because, in this article, I am going to show you how Google works its magic so that your website gets the maximum possible ranking it deserves.
Basically, there are two major algorithms used by Google.
They are called the current algorithm and the previous algorithm. According to researches, Google uses two different algorithms for each you want to rank for.
Let us take up each of these keywords individually:
Current Algorithm – The most recent algorithm used by Google when determining the position of a website is the Google Panda. It means that the rank of the website where the previous algorithm ranked is eliminated.
According to research, the reason why Google Panda was introduced is due to the number of spamdexing websites on the Internet. Spamdexing is the process of using various techniques and methods to get under the competitors’ websites and create positive results for yourself.
There were so many sites created that weren’t honest and were only using underhanded tactics to get over the rankings.
- Google Penguin – The Google Penguin Algorithm was reintroduced after Google took the previous algorithm with a heavy-handed approach.
According to research, the main reason behind this algorithm change is the rise of spamdexing websites. Before, the websites with low bounce rates, low authority, and high authority were given high rankings.
But, now, even websites with those exact characteristics are being given a rank that is below the one they deserve.
Google Panda changed the whole scenario and started punishing the websites which were not following the current trends and were not offering original and fresh content.
According to research, it was proved that most of the new or emerging websites did not have original and fresh content in them. The Google Panda has resulted in lowering the position of such websites from the first page to the tenth one.
- How Does Google Panda Rank a Website?
To find the answer to this question, we need to understand the current search engine trends and Google’s own thinking. As you know, Google has made its decision to update the algorithms of search and this algorithm is called Google Panda.
This algorithm change has directly affected the ranking of your website on the first page of the search result. You may think that your website can easily make it to the top ten results but that’s not true.
The Google Panda has brought some changes in the way search engines rank a website so that users would get a better search experience.
The best way to get your website to the top ten results is to focus on the content present on your website instead of focusing on your website’s design.
According to Google, a good website contains good and useful information that people can use in their daily lives. Along with that, the site should be able to get traffic from the right sources and it should be easy for the users to interact with the website.
One important thing to consider if you want to improve your ranking on Google is that your website should not have any broken links. It is also important that your website is designed in a way that it should be easy to navigate and all the pages should link together with the help of the same page reference.
Another important factor that determines the position of your website on the search engine result is the number of incoming links.
These links are important to improve your website’s ranking on Google. So, make sure that you take care of all these factors and you will definitely be able to achieve your goal of getting ranked on the top twenty results on Google.